Metallica may have cancelled the concert, but these Metallica fans didn't cancel their flashmob in an Indian cinema.
After the announcement that the concert had been cancelled, angry fans were seen trying to damage equipment near the stage; some tried to set fire to banners near the stage

However, before Metallica cancelled the concert in India, Vladivar produced a great viral to promote the gig!
Metallica & Vladivar and a theatre full of strangers, what could go wrong? A Vladi Rockin Surprise, that's what! Metallica and Vladivar have teamed up to create a very special promo for the Metallica Rock N India Concert. *SCREAM* to get there!
Vladivar & Metallica Rock in India - Get involved!

Advertising Agency: Contract Advertising, Bangalore, India
Creative Director: Raj Nair
Art Director: Tejali Shete, Pravin Sutar
Copywriter: Raj Nair
Director: Atul Manjrekar
Producer: Tushar Raut
Music Director: Ashu Pathak
Production House: Coconut Films